{"id":2179,"date":"2023-11-07T00:40:47","date_gmt":"2023-11-07T00:40:47","guid":{"rendered":"https:\/\/ibn.link\/por-que-necesito-un-gtin\/"},"modified":"2026-04-14T23:53:09","modified_gmt":"2026-04-14T23:53:09","slug":"por-que-necesito-un-gtin","status":"publish","type":"page","link":"https:\/\/ibn.link\/es\/por-que-necesito-un-gtin\/","title":{"rendered":"\u00bfPor qu\u00e9 necesito un GTIN?"},"content":{"rendered":"<section>\n<div class=\"py-5 bg-transparent text-center w-100\">\n<h1 editable=\"inline\" class=\"display-1\">\u00bfPor qu\u00e9 necesito un GTIN?<\/h1>\n<div editable=\"rich\">\n<p class=\"lead\">&nbsp;<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section>\n<div class=\"container py-5\">\n<div class=\"row\">\n<div class=\"col-md-8 offset-md-2 px-4\">\n<div class=\"lc-block mb-4\">\n<div editable=\"rich\">\n<h2>\u00bfQu\u00e9 es un GTIN?<\/h2>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"lc-block mb-4\">\n<div editable=\"rich\">\n<p>Un <strong>GTIN (N\u00famero Global de Art\u00edculo Comercial)<\/strong> es el <strong>n\u00famero de c\u00f3digo de barras EAN-13 o UPC<\/strong> que se asigna a cada producto minorista. Es un identificador de producto \u00fanico de 12 o 13 d\u00edgitos utilizado mundialmente en sistemas de venta al por menor. &nbsp;<\/p>\n<p>Se codifica en im\u00e1genes de c\u00f3digos de barras EAN-13 o UPC que aparecen en los embalajes minoristas y se escanean en el punto de venta. Al ser escaneado, el GTIN identifica el producto y muestra informaci\u00f3n relevante en el sistema del minorista. <\/p>\n<p>Cada variante de producto (como tama\u00f1o, color o sabor) requiere su propio GTIN para garantizar un seguimiento adecuado, una gesti\u00f3n de inventario eficiente y una generaci\u00f3n precisa de informes de ventas.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"lc-block mb-4\">\n<div editable=\"rich\">\n<h2>\u00bfC\u00f3mo puedo obtener un GTIN?<\/h2>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"lc-block mb-4\">\n<div editable=\"rich\">\n<p>Existen diversos m\u00e9todos para obtener un GTIN (N\u00famero Global de Art\u00edculo Comercial), que es el n\u00famero reconocido globalmente codificado en c\u00f3digos de barras minoristas como EAN-13 o UPC. Los GTIN son esenciales para la identificaci\u00f3n de productos en sistemas de venta al por menor. <\/p>\n<ul class=\"text-start\">\n<li><a href=\"https:\/\/ibn.link\/es\/unete-a-2\/\">Seleccione una membres\u00eda de \u00abPLANES + GTINS\u00bb<\/a> al registrarse con <strong>IBN Link<\/strong> \u2014 podemos proporcionar GTINs incluidos con su plan de C\u00f3digo de Barras 2D. Nota importante: esto incluye \u00fanicamente los n\u00fameros de c\u00f3digo de barras GTIN (en formato EAN-13). No se proporcionan im\u00e1genes de c\u00f3digos de barras.  &nbsp;<\/li>\n<li>Adquiera GTIN de la <strong>Red Internacional de C\u00f3digos de Barras (IBN)<\/strong>, una red global de proveedores de c\u00f3digos de barras. Visite el <a href=\"https:\/\/internationalbarcodes.com\/\">sitio web principal de IBN<\/a> o <a href=\"https:\/\/internationalbarcodes.net\/countries\/\">encuentre su oficina local de IBN aqu\u00ed<\/a>.  Recibir\u00e1 n\u00fameros de c\u00f3digos de barras e im\u00e1genes de c\u00f3digos de barras.<\/li>\n<li>Alternativamente, adquiera GTIN de su oficina nacional de GS1 o de otro proveedor acreditado de c\u00f3digos de barras.<\/li>\n<\/ul>\n<p><em>IBN Link es parte de la Red Internacional de C\u00f3digos de Barras (IBN), un grupo global de proveedores de c\u00f3digos de barras con sede central en Nueva Zelanda. IBN lanz\u00f3 IBN Link para ayudar a las empresas a adaptarse al futuro del comercio minorista con C\u00f3digos de Barras 2D, que se espera sean escaneados en todos los puntos de venta minoristas para el a\u00f1o 2027. <\/em><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"lc-block mb-4\">\n<div editable=\"rich\">\n<h2>\u00bfPor qu\u00e9 se requiere un GTIN para crear un C\u00f3digo de Barras 2D?<\/h2>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"lc-block mb-4\">\n<div editable=\"rich\">\n<p>Su GTIN se utiliza para generar una direcci\u00f3n web \u00fanica (URI de Enlace Digital) para su producto. Este Enlace Digital es lo que se codifica en el C\u00f3digo de Barras 2D (C\u00f3digo QR), haciendo que el c\u00f3digo de barras de cada producto sea \u00fanico y est\u00e9 conectado digitalmente. <\/p>\n<p>En el ejemplo a continuaci\u00f3n, el GTIN (UPC) del producto <strong>609722880008<\/strong> est\u00e1 integrado en el URI. Para obtener m\u00e1s informaci\u00f3n, visite nuestra <a href=\"https:\/\/ibn.link\/es\/preguntas-frecuentes\/\">p\u00e1gina de Preguntas Frecuentes<\/a>. <\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"lc-block text-secondary\">\n\t\t\t\t\t<img decoding=\"async\" class=\"img-fluid wp-image-455\" src=\"https:\/\/ibn.link\/wp-content\/uploads\/2023\/08\/gs1-digital-link-example-3.png\" width=\"913\" height=\"159\" srcset=\"https:\/\/ibn.link\/wp-content\/uploads\/2023\/08\/gs1-digital-link-example-3.png 913w, https:\/\/ibn.link\/wp-content\/uploads\/2023\/08\/gs1-digital-link-example-3-300x52.png 300w, https:\/\/ibn.link\/wp-content\/uploads\/2023\/08\/gs1-digital-link-example-3-768x134.png 768w\" sizes=\"(max-width: 913px) 100vw, 913px\" alt=\"gs1 enlace digital qr\">\n\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfPor qu\u00e9 necesito un GTIN? &nbsp; \u00bfQu\u00e9 es un GTIN? Un GTIN (N\u00famero Global de Art\u00edculo Comercial) es el n\u00famero de c\u00f3digo de barras EAN-13 o UPC que se asigna a cada producto minorista. Es un identificador de producto \u00fanico de 12 o 13 d\u00edgitos utilizado mundialmente en sistemas de venta al por menor. &nbsp; [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/ibn.link\/es\/por-que-necesito-un-gtin\/\">Leer m\u00e1s&#8230;<span class=\"screen-reader-text\"> from \u00bfPor qu\u00e9 necesito un GTIN?<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/empty.php","meta":{"footnotes":""},"class_list":["post-2179","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfPor qu\u00e9 necesito un GTIN?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ibn.link\/es\/por-que-necesito-un-gtin\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfPor qu\u00e9 necesito un GTIN?\" \/>\n<meta property=\"og:description\" content=\"\u00bfPor qu\u00e9 necesito un GTIN? &nbsp; \u00bfQu\u00e9 es un GTIN? 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